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Every year, as November arrives, we are reminded of the bravery, sacrifice, and resilience of the men and women who have served in our armed forces. Remembrance Day is more than just a date on the calendar - it is a moment to pause, reflect, and honour those who gave so much for our freedom.
In the fields of Europe during the Great War, among trenches and the chaos of conflict, a small red poppy pushed its delicate stem through the scarred earth. Against a backdrop of devastation, it became a symbol of hope, resilience, and remembrance. Today, the red poppy continues to remind us of the courage of those who fought and the families who supported them.
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Decades ago, young soldiers boarded trains and ships, carrying their hopes as much as their gear. Some returned. Some did not. Families waited, worried, and hoped for their safe return.
Wearing the poppy is not about glorifying war. It is about remembering the human cost of freedom. At 11 a.m. on Remembrance Day, communities around the world pause for a moment of silence, honouring those who sacrificed everything for others.
At Ascent Onsite Group, service is at the heart of everything we do. While we maintain safe spaces, secure sites, and seamless operations every day, Remembrance Day reminds us of the ultimate service, that of those who protected our freedoms.
On this day, we slow our pace, reflect, and acknowledge the people whose courage shapes the lives we live today.
Remembrance is also about action. Supporting veterans and their families is a meaningful way to carry forward the spirit of gratitude. In Coventry and Warwickshire, organisations such as:
Even small contributions, volunteering, or raising awareness can make a real difference.
Remembrance Day reminds us that freedom is earned, not given. It is preserved through vigilance, care, and commitment.
When we walk through our sites, offices, industrial facilities, or construction areas, we are reminded that safety, security, and operational excellence are built on layers of dedication, sacrifice, and service.
To the service members, the families, and the communities - thank you.
Your courage echoes in every quiet corridor, every secure perimeter, every well-kept facility.
🕊️ In memory. In service. In unity.
Lest we forget. 🌺
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